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Debutify Review : World’s Smartest Ecom Theme.



Debutify review

Want to get more conversions from your online store? Debutify includes everything you need to be successful! World’s #1 Free Shopify Theme, that will improve customer experience to get more sales! To know more, read below

Debutify Review!


Want to start your own online store? The first eCommerce platform comes to mind is Shopify, right? Shopify is one of the most popular eCommerce platforms that helps you build your own online store, without needing any tech skills. It is basically designed to build your own scalable online store, with hundreds of built-in features and tons of apps.

Most entrepreneurs face the problem to choose the most converting Shopify theme! If you belong to that category, then this article is a must-read for you! Introducing, the best free Shopify theme, Debutify trusted by leading eCommerce entrepreneurs! There are many other expensive Shopify themes, like Konversion Shopify Theme that will improve your site’s overall performance.

Debutify Theme is a high-converting Shopify theme that is specially designed to enhance the overall functionality and performance of your online store. Today, I am here to share a detailed Deputify Review, that acts as a sales booster for eCommerce stores and thereby helps you to get more orders, increase your conversion rate and make more cash! Check out what more Debutify is offering you. See Debutify Add-Ons.

Want to know more about Debutify Theme? Its features? Debutify Theme Price? Debutify Theme Offers? Debutify add-ons? Without wasting further time, let’s get started with Debutify Theme Review in detail!

Detailed Debutify Review: What Is Debutify?
Debutify is a free-to-use Shopify theme built to enhance your online store’s overall functionality and performance. Moreover, Debutify gives you many times the performance and apps of Shopify leading themes, plus exclusive features and masters training you won’t find anywhere else. It is the secret weapon of the most successful eCommerce entrepreneurs. Highly recommended for beginners!


  • Simple to use interface
  • Perfect for the beginners
  • Fast and mobile optimized
  • Automatic updates
  • Fully customizable with free trials
  • 31+ tested e-commerce sales boosters
  • Good refund policy
  • 100% optimized for Dropshipping
  • 24/7 customer support


To get the best features to need to buy premium packages


Debutify Theme is the World’s #1 free Shopify Theme, with the best-in-class load time, mobile responsiveness, and conversion-boosting add-ons. The debut theme is absolutely free comes with a sleek design and user-friendly interface and is perfect for building storage for a vast collection of products.

If you are looking for a booster theme, then you can install the Debutify theme Shopify which comes with great speed with a highly converting layout. Debutify converts traffic into buyers and is one of the fastest loading themes available at 1.35s store load time.

Debutify Theme can help you grow a passive income and complete financial independence, so you can live your life how you want. Imagine having a stable source of income that helps you to make loads of money while you sleep. Here comes the role of Debutify, which helps you to discover $1,000,000 products in just three clicks!

In the next part of the Debutify Review, we will discuss what are the benefits of the Debutify Theme and how you can get the secret knowledge and sales tactics of 7-figure entrepreneurs.

Benefits Of Using Debutify :


With the help of the Debutify theme Shopify, you can turn your Shopify store into a money-making empire. Moreover, Debutify Theme is the secret weapon of the most successful entrepreneurs and is perfect for branding a perfect eCommerce business. See the Debutify Theme Demo below:

Let us have a quick look at the benefits of Debutify Theme:

  • Simple to install in just one-click
  • Integrate with existing plugins in 1 click
  • Customize your store as much as you can with pre-configured settings
  • 100% optimized for dropshipping
  • Automatic updating
  • 24/7 customer support to solve all issues and answer all your questions
  • No coding, website design, or Shopify experience needed
  • Easy integration with leading Shopify Apps
  • Sell anywhere in the world with 20+ translated languages
  • Helps you to build high-converting funnels for your product

In the next part of the Debutify Theme Review, we will discuss Debutify Features that will convert your traffic into buyers. Continue reading Debutify Review below….!

Debutify Features


Debutifywhat are the Debutify features, then the demo store is the quickest way where you can have a clear picture of what are the premium features and what are the free version of Debutify features.

Debutify Theme Shopify helps you to turn your product pages into high-converting funnels. It comes with the #1 features that no other Shopify theme could give you. Debutify gives you many times the performance and apps of Shopify leading themes, plus exclusive features and masters training you won’t find anywhere else.

Debutify Basic Features Includes:

  • Currency Converter
  • Product Sliders
  • Customizable Slideshow
  • Customizable header/footer
  • Product Details
  • Product Research Tool
  • Blasting-fast on mobile
  • Fully customizable

Debutify Premium Features Includes:

  • Add-to-cart animation
  • Cart countdown
  • Cart goal
  • Collection add-to-cart
  • Color swatches
  • Cookie box
  • Delivery time
  • Facebook Messenger
  • Inventory Quantity


  • Inventory Quantity
  • Linked Options
  • Live View
  • Mega-menu
  • Newsletter Pop-up

Pricing Table

  • Product Tabs
  • Quantity Break
  • Quick View
  • Sales Countdown

Sales Pop

  • Shop Protect
  • Smart Search
  • Sticky add-to-cart
  • Trust Badge
  • Upsell Bundles
  • Upsell Pop-up
  • Wish list

Let us dive into the next part of the Debutify Theme Review, and have a detailed overview of Debutify add-ons that will help you to cut your way from 0 to $1M business. A most important point to note is, that millions of dropshippers have achieved multi-million dollar success using these free Shopify themes.

Debutify add-ons are simple yet powerful features that can be added to your store in Debutify App. They are completely integrated into your Debutify theme and don’t affect page load speed like a typical Shopify app and automatically match your theme style and settings.

1. Sticky Add to Cart (Free Conversion Boosting Add-on #1)

  • Make it easy for customers to buy with a sticky buy button
  • Get more sales by increasing the urgency
  • Fully customizable that helps you to change the mobile display, customize countdown, quantity, reviews
  • Easy 1-click install and 1-click activation

2. Newsletter Pop Up(Free Conversion Boosting Add-on #2)

  • Lower cart abandonment and bounce rates
  • Get more sales by turning exits into purchases
  • Sync contacts with Klavyio and Mailchimp
  • Fully customizable such as text, style, image, trigger, animation, coupon code & more
  • Easy 1-click install and 1-click activation

3. Product Tabs(Free Conversion Boosting Add-on #3)

  • Easily create and organize rich content for customers
  • Improve customer experience to get more sales
  • Fully customizable such as HTML content, tab name, icons, images, reviews, layout, visibility per product
  • Easy 1-click install and 1-click activation

4. Trust Badges(Free Conversion Boosting Add-on #4)

  • Helps to earn customer’s trust and lower resistance to the sale
  • Increase conversions and lower cart abandonment
  • Fully customizable such as changing appearance, location
  • Easy 1-click install and 1-click activation

5. Sales Pop(Free Conversion Boosting Add-on #5)

  • Increase trust with strong social proof
  • Make your product look like it’s in-demand
  • Fully customizable such as style, frequency, text, animation, icons, products & more
  • Easy 1-click install and 1-click activation

6. Cart Countdown(Free Conversion Boosting Add-on #6)

  • Increase urgency to make customers buy now
  • Lower cart abandonment rate
  • Fully customizable such as set message text, message icon, timer, translation, and more
  • Easy 1-click install and 1-click activation

7. Upsell Bundles(Free Conversion Boosting Add-on #6)

  • Cash in by increasing the average order value
  • Recommend AI-powered bundles for the highest AOV
  • Fully customizable options such as changing position, and style, creating custom bundles to re-use, and more
  • Easy 1-click install and 1-click activation

There are many other conversion-boosting themes, which are the ideal choice for conversions. But, if you are planning to try a free theme to build trust then I would definitely recommend you to go with Debutify.

From the above comparison table, it is very simple to understand that Debutify is a super saver theme where you can get a cart countdown feature plus a cart animation that adds an elegant touch to the interface. Moreover, you can also get much more exciting features in this Debutify theme with premium add-ons that may just do the trick for your sales! There are no other Debutify alternatives, that will provide you with exclusive features!

In the next section of the Debutify Review, we will have a discussion on Debutify Theme Store, which is only for Shopify dropshipping, Print-On-Demand, and Brand stores that want more conversions!

Debutify theme Store is perfect for building storage for a vast collection of products. And if you are someone to customize the layout of your store, and want to give it a whole new look, then Debutify will be the best free Shopify theme you can opt for! Moreover, there is amazing Debutify theme support, and you can easily edit whatever you want and they will help you do it for you!

Debutify is the #1 converting Shopify theme. Start your eCommerce business today 100% For Free! See another example of Debutify Theme Store:

Let us dive into the next section of Debutify, where we will discuss the Debutify theme price, which will help you launch your dropshipping empire at any time you want! Continue reading my Debutify Theme Review, to know more about Debutify pricing!

Debutify is the best free money-making Shopify theme that will help you to get more conversions with tons of money! Moreover, you can scale your e-commerce business anywhere in the world with 20+ translated languages such as Chinese, Danish, Dutch, French, German, Hindi, Korean, and much more. Debutify also bundles the $1,000,000 Product Research Course to help you find true product gold mines.

You will be amazed to know that Debutify comes in 4 different variants. If you want to start with the free version then it includes everything you need to be successful. But, I will recommend you to give try one of the premium versions if you want to run a large inventory or a more complex business.

Final Words On Debutify: Is It Worthy?

To be honest, the Debutify Shopify theme is a free Shopify theme where you can customize your store in real time with an easy-to-use interface. With this free theme, where you will get fantastic product pages with colorful customizable options such as buy now buttons.

If your question, is ”Is Debutify Safe?” then my answer will be Yes! To be true, most eCommerce business is looking for more conversions, and here comes the role of Debutify. Basically, the Debutify theme helps you to set up the store more easily and is a great option for beginners with a good-looking appearance.

Keeping the pricing package, which is slightly high but it is worth the value it provides to your business. If you are a beginner and doesn’t have any knowledge of online store then I would definitely recommend you invest in Debutify to grow your business to the next level!

Thank you for being a part of this article. Here, I end with Debutify Review and I can assure you this investment will bring you tons of money in the coming days! Still not convinced? Just install the theme once, and if you have questions let me know in the comment section below! Happy to answer all!

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Save Up to 50% Off on Allbirds’ Black Friday and Cyber Weekend Sale




Allbirds Black Friday Sale

This post contains affiliate links. When you purchase through links on this post, we may earn an affiliate commission. Thanks.

It’s no secret that Allbirds is our favorite sneaker brand. Not only does the brand make stylish activewear shoes, but they’re also eco-friendly and sustainable, which makes us feel even better about buying from the brand—especially when they’re on sale. Right now, Allbirds’ massive Black Friday sale is on, which means you can save up to 50% off sitewide.

This is Allbids’ biggest sale of the entire year, so whether you’re looking for the perfect gift for someone on your holiday shopping list or just need a new pair of sneakers or sweats, now’s the time to treat yourself. Grab some of the brand’s best-sellers like the Tree Dasher 1s, Wool Runners, and Natural Leggings. Allbirds’ Black Friday sale runs through December 2, but we suggest shopping sooner than later—it’s selling fast!

Allbirds’ Black Friday Sale

Men’s Wool Runners

Allbirds Shoes

Women’s Tree Dasher 1

Allbirds Shoes

Men’s Tree Toppers

Allbirds Shoes

Women’s Wool Runners

Allbirds Shoes

Women’s Wool Runner Fluff

Allbirds Shoes

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REI Hiking Boots Review




I am so happy to say that rei co-op has come up with a new line of hiking boots! The reason why this makes me so excited is that i love rei co-op products. One of my first hiking backpacks was the rei co-op flash. I still have it to this day because it is of excellent quality and it is pretty durable. Most of rei’s products are pretty affordable, and that includes the rei co-op flash hiking boots. The hiking boots are great for beginner hikers or for people that would love some lightweight hiking boots. Another plus is that they are made from recycled material! I am all about companies that strive to make the planet a better place so check out below to get my full rei co-op flash hiking boots review. I talk about comfort, traction, water resistance, weight, support, value, and much more.

REI Co-op Flash Hiking Boots Review

How I Used The REI Co-Op Flash Hiking Boots

I hiked with the rei co-op flash hiking boots on 4 different trails around washington state. I experienced these shoes on different terrains like crossing streams, steep rocky areas, and muddy trails. Overall my experience was pretty great with the rei flash hiking boots, and i loved how lightweight they felt! Here are the trails i hiked to test them out:

  • Lake stuart: 9 miles round trip, 1665 ft. Elevation gain
  • Emmons moraine: 3 miles round trip, 900 ft. Elevation gain
  • Suntop lookout: 2.1 miles round trip,1100 ft. Elevation gain
  • Colchuck lake: 8 miles round trip,2280 ft. Elevation gain


The one thing that stops me from using hiking boots all the time is weight. Most hiking boots can be a little heavy or bulky when compared to hiking shoes. Luckily, the rei co-op flash hiking boots is on the lighter side compared to many other hiking boots in the market. Many hiking boots are usually over 2 lbs, while the rei co-op flash hiking boots is around 1 lb 13 ounces.

Usually, when hiking long trails, the boot’s weight can start to weigh you down, but luckily, while hiking colchuck lake (9 miles round trip), the weight of the rei co-op flash hiking boots didn’t bother me.


Colchuck Lake trail is known to be one of the rockiest trails in Washington. I was thankful that the REI Co-op Flash Hiking Boots worked well with the nonstop rocks and high elevation gain. This was especially true when going downhill, which is usually my least favorite part of the hike. Most of the time, I have trouble, and I slip or fall on trails, but the REI Co-op Flash Hiking Boots prevented this while hiking Colchuck Lake.

Water Resistance

There are streams and rivers all over Washington, and I was able to test out how waterproof the shoes were. Even though I walked through countless streams, my socks stayed nice and dry. So I submerged them in a shallow river to test them out, and yup, my socks were still dry!

When hiking shoes are waterproof, there can be some problems with breathability. This usually leads to blisters because your feet start to sweat when hiking. I luckily didn’t get any blisters on my feet the whole time I was testing out the shoes, which means that the shoes are waterproof yet breathable. This is a huge plus!


After putting the boots through hell on those 4 hikes (I am not the most graceful hiker), the shoes still looked in pretty good condition. There were no major scratches, no major peeling, and the fabric looks fine.


The rei co-op flash hiking boots will need to be broken into. Like most hiking boots, it is recommended to use them around town, at home, or on leisure walks before going on a difficult hike.

They are stiff at first, but they eventually mold to your feet. I do like that there is room in the toe box. I ordered half a size over my regular shoe size (i am usually a size 7 and got a size 7.5), and it fit just fine. I had no problems with my feet swelling or my toenails feeling uncomfortable.


My ankles usually bend like crazy after hiking many miles, and it definitely happened to me while hiking Colchuck Lake. Luckily, the REI Co-op Flash Hiking Boots was able to help prevent any major damage to my ankle when it bent(I have injured my ankle this past year while hiking while wearing other boots). I was pretty happy with the ankle support the REI Co-op Flash Hiking Boots gave me.

The boots’ insoles felt pretty supportive, but I know that this could be different for others. I have high arch feet, and the insoles felt perfect for me.


I have reviewed and bought many hiking boots throughout the years, and the REI Co-op Flash Hiking Boots is the most inexpensive boots I have had on hand. I always love that REI Co-op makes its products available to everyone while still maintaining good quality. The cost for the boots ($130) is a great price, especially for budget buyers and new hikers.

REI Co-op Flash Hiking Boots Appearance

The REI Co-op Flash Hiking Boots comes in three colors;  Bark/Moss, Granite Black, and Smoke/Lilac. I picked the Smoke Lilac because I usually wear more pink colors on my hikes. I really loved the Lilac color and even got compliments of the color on the trails. I love when outdoor brands make hiking apparel more attractive and fun for women! I hope REI Co-op adds even more fun colors in the future!


What I loved about the REI Co-op Flash Hiking Boots is how little they resemble hiking boots. Some hiking boots can look pretty manly, rugged, and bulky. Luckily, I can pretty much wear the boots in many places, not just the trails. Hey, I am all about versatility!

The style of the shoes and the weight makes it pretty easy for me to head to the grocery store or to the mall. When it comes to hiking, looks are probably one of the least important factors (which is why I put it at the bottom), but it is nice if your shoes are versatile. Plus, I like looking cute on the trails because that is my jam and my brand!

Eco-Friendly Materials

Usually, when you think about hiking boots, you do not think about Eco Friendly. Well, my friend, the new REI Flash hiking boots are made with recycled materials. Here are some of the specs:

  • Membrane uses 75% recycled polyester
  • Upper sole is 99% recycled PET
  • Upper sole is also 30% recycled TPU
  • TerraGrip rubber is 20% recycled

As someone who loves the outdoors, I am always so excited to hear when outdoor brands use eco-friendly materials, which is a huge plus. Read more on the recycled materials they use here


Thanks for reading all about the new REI Co-op Flash Hiking Boots! Let me know if you have any questions and make sure you check out some of my other hiking posts:


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REI Co-Op Review: Must Read This Before Buying




This post contains affiliate links. When you purchase through links on this post, we may earn an affiliate commission. Thanks.

Recreational Equipment, Inc., generally known as REI, is an American retail and outside amusement administrations enterprise. It is coordinated as a shoppers’ co-usable. REI sells setting up camp stuff, climbing, climbing, cycling, water, running, wellness, snow, travel hardware, and men, ladies and children clothing. It additionally offers administrations like open air arranged excursions and courses.

REI works 165 retail locations in 39 states. It additionally gets orders by means of mail-request lists and the web.

About REI


Lloyd and Mary Anderson established REI in Seattle, Washington in 1938. The Andersons imported an Akadem Pickel ice hatchet from Austria for themselves as a feature of The Mountain dwellers Fundamental Getting over Course, and chose to set up a co-usable to assist other outside fans in the club with obtaining great quality getting over gear at sensible costs. On June 23, 1938, with the assistance from Seattle lawyer Ed Rombauer, five Mountain dwellers met at Rombauer’s office, and each paid one dollar to join Sporting Gear Agreeable.

During the principal year, Sporting Hardware was just a rack at the Puget Sound Helpful Store, a rancher’s center close to Pike Spot Market in Seattle. In 1942, Lloyd moved to another space a few doors down from The Mountain dwellers club rooms on Pike Road. Jim Whittaker, the principal American to highest point Mount Everest (in 1963), was recruited as the primary full-time representative of REI on July 25, 1955. In 1956, Sporting Hardware Agreeable was consolidated. Whittaker filled in as Chief during the 1960s and was an early board part with American Elevated Club president Nicholas Secure. At the point when Whittaker climbed Mount Everest, it gave REI such an excess of free promoting that the next year, 1964, its gross pay beat $1mil interestingly.

Through the 1970s, it distinguished itself noticeably as REI Center, zeroing in fundamentally on hardware for serious climbers, explorers, and mountaineering endeavors.

No U.S. retailer has promoted the open air and experience travel spaces like REI. In the States, city occupants need to come to depend on it as a one-stop supplier for climbing, setting up camp, bicycling, rowing, strolling the canine, or taking the children to the recreation area. That is thanks to a great extent to REI’s monstrous choice of the best outside dress brands from Patagonia and The North Face to MSR and Arc’teryx.

However, its in-house gear brand, REI Co-Op, tends to fly under the radar, compared to its brand-name counterparts. That’s a shame because many of its own products offer the same great quality and features, plus a fantastic “satisfaction guaranteed” return policy for significantly less than elsewhere. Let’s take a look at everything you should know about REI Co-Op outdoor gear and why you might want to consider the brand for your next gear-up.

What Is REI Co-Op?


REI Co-Op is REI’s own brand of outdoor gear. Its history dates back to 1938, so the company has more than eight decades of field-testing under its belt. At its core, REI promises “gear born from and built for an outdoor life — part of experiences that transform lives.” Most importantly, however, it’s built to be affordable. In the company’s own words, it’s designing outdoor gear and apparel to “break down barriers like cost, activity level, and sizing to get everyone outside.” The bottom line: It’s billed as a more accessible alternative to high-end (and high-priced) outdoor gear, but with the same quality and innovation.

What’s the Price Range of REI Co-Op Gear?


As we said, affordability is one of REI Co-Op’s best selling points. To be sure, it’s pricier than the sort of bargain-basement off-brand gear you might find at, say, Walmart, but often less than more recognizable brands. However, the quality is surprisingly on-par or better than many of those brands. In most cases, the technical innovation and feature set are comparable, too.

What Are the Most Popular REI Co-Op Outdoor Products?


The REI Co-Op catalog runs deep with nearly 1,000 products in total. You’ll find essentials like socks, water bottles, and duffel bags. But, the selection of gear extends well beyond the basics to include everything from hiking boots and expedition tents to backpacks and luggage. The most popular REI Co-Op products include its tents, which deliver some of the best bang-for-your-buck value of any camping tents on the market. Its Half Done and Base Camp tent lines, for example, frequently receive four-star-plus reviews from customers and countless outdoor gear review websites. REI Co-Op sleeping bags like those in the Trailbreak line are similarly well-reviewed. The self-branded line also includes great outerwear options like rain shells and down jackets for men and women. Of course, the best part is that these often cost less than most premium brand-name alternatives.

What’s the Return Policy for REI Co-Op Products?


REI’s generous return policy applies to anything from any brand bought at its stores. For new products (not including outdoor electronics), the company guarantees, “If you’re not satisfied with your REI purchase, you can return it for a replacement or refund within one year of purchase.” That’s already better than almost any retailer. But, in our experience, it tends to go the extra mile to back its own REI Co-Op products. Stories abound of the store accepting returns on years-old products that prematurely failed or that regular customers weren’t happy with. (These stories are anecdotal, of course, so don’t quote us.) Just know that REI really does stand behind its products and typically bends over backward to keep customers happy. This is especially true for REI Co-Op members.

Should I Get an REI Membership?


Whether you’re a thrill-seeker going off the grid for a few days or an outdoors enthusiast prepping for the occasional winter hike, you can probably find whatever it is you’re looking for at REI. If the cashiers consider you a regular, you’re already in the know—and you’ve probably considered investing in an REI Co-op membership, which gives frequent shoppers a chance to earn back a percentage of what they spend at the end of the year.

Even though the REI Co-op recently increased the cost of its membership, it still remains a modest price of admission: A lifetime membership is just $30. (If you’re already a co-op member, you’ll be grandfathered in to the new program.) And as long as you spend at least $10 a year on qualifying purchases, you’ll earn 10 percent back in annual dividends, plus you’ll get access to member-only discounts during special in-store events, and in some cases, free shipping. You can choose to either apply your dividends (issued yearly in March) toward REI purchases or receive them as cash in your pocket. And as of March 2, 2022, members will now receive even more benefits, including free shipping on most purchases and exclusive access to new and limited-edition gear.

At face value, signing up seems like a no-brainer—but whether the Co-op membership makes sense for you depends on how you shop and what you shop for.

What are your shopping habits?


If you’re an REI regular who normally pays full price, you’ll squeeze the most out of the membership benefits. Bargain hunters won’t get money back at the end of the year, though, since you can’t earn dividends on sale or clearance items. REI Outlet purchases don’t qualify for dividends either.

Will you use the exclusives?

An REI membership comes with a handful of exclusive perks that only Co-op members can take advantage of, many of which have been recently introduced. For instance, members now have the opportunity to save 20% on REI’s bike and snow shop services, plus free flat tire repair and machine wax. These savings make a membership especially attractive to bikers, skiers, and snowboarders alike.

Members receive special pricing on Co-op Experiences, though dividends can’t be applied to trips or to classes at the REI Outdoor School. If you plan to take advantage of the discounts on REI Adventures, signing up would be advantageous even if you only shop the sale section (thus forgoing dividends). Instead of collecting dividends, you’ll save on the total price of your trip—and then some. For instance, members can get a discount of up to 57 percent off their lift tickets at select ski resorts (there are about 60 locations to choose from); at some resorts, that represents more than $100 in savings.


Previously, REI stores hosted an annual garage sale—available only to co-op members—featuring returned items at bargain prices, but the company has recently renamed the initiative Re/Supply. The program, available only to co-op members who want to trade in used gear, is similar to Garage Sale but instead of yearly sales, members will have the ability to buy used year-round. In-store trade-ins are available at a few brick and mortar locations—with more to come—but members around the country can send in their used gear in exchange for an REI gift card.

Members also get exclusive access to the Member Collection, which includes early access to new gear, limited edition gear, special offers, and access to one-of-a-kind brand collabs.

Are you planning to make just one big purchase?

There are some instances in which signing up for the Co-op membership can be beneficial even if you never again set foot in an REI (or surf the site) after your first purchase. If you’re in the market for pricier gear—like a GPS running watch or a canopy tent that fits the whole family—becoming a member is definitely worth it. Take the Garmin Forerunner 645 running watch, for example: If you buy the watch at its full price of $400, you’ll earn 10 percent ($40) back in dividends at the end of the year. Sure, you’ll net only $20—but that’s $20 more than you had before, and no one can argue against free money.


How often do you shop online?

Until recently, REI’s spending threshold for free shipping was at least $50, which made shopping online less economical for folks who weren’t able to shop at brick-and-mortar stores. But REI is now offering members free shipping for most items, which makes a membership even more enticing for those making small purchases online. You might still be charged separate handling fees for larger, bulkier items—so you may still want to opt for in-store pickup if possible to avoid paying more on those purchases.

Are you a brand loyalist?

You may second-guess an REI membership even if you’re constantly shopping for outdoor gear. Just because you’re an outdoors enthusiast doesn’t mean you have to buy from REI—competitors like Amazon, Backcountry, and Moosejaw often match REI’s sale pricing, even that of its member-only sales. With that in mind, having exclusive access to REI discounts thanks to your Co-op membership doesn’t mean much, especially if your order is ineligible for dividends and free shipping.


But brand loyalty is a very real thing, and for many shoppers, REI is an upstanding retailer that donates a percentage of its earnings to various nonprofits. The company has recently announced that it’ll be donating $5 for every lifetime membership purchase to the REI Cooperative Action Fund, a public charity that donates to nonprofits that promote justice, equality, and belonging in the outdoors So if you find yourself choosing REI over and over again—even though other retailers might offer better sales—a Co-op membership probably makes sense for you. This is especially true if you have a particular penchant for REI-branded gear—Wirecutter certainly has a few favorites.

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